The holiday season is the perfect time to follow up with clients who did not purchase an album after their wedding or portrait session, and a pop-up album sale can generate a large amount of revenue for your business at the end of the year. Setting up a system can take some time, but it is possible to do in as little as an hour if you keep it simple and focused. Once established, future sales could take 20-30 minutes or less to organize.
Need help planning and sale? Download our free How to Run a Pop-Up Album Sale guide, which includes five easy steps, a schedule, and three ready-to-send email templates. RedTree photographers who have followed similar strategies to this have reported generating $20,000 or more in a year from pop-up album sales.
For more sales and marketing tools, including product photos, digital swatch kits and more, visit our Resources page.